Zatarain’s wanted to update their broadcast advertising with a catchy new song, My team and I developed a new song and fun commercial to capture the spirit of New Orleans and Zatarain’s authentic flavors.


Red Beans and Rice Spectacular OOH

For the 2013 Superbowl and French Quarter Fest in New Orleans, I created an interesting and eye-catching display at a streetcar stop made completely of Beans and Rice. Our talented Production Dept found a local Bead Artist to build this thing. Btw, it’s really frickin heavy.

  • 2014 National AAF Silver Addy Award – also really heavy, can be used as a bludgeon.
  • 2013 New Orleans AAF and District Gold Addy Award, Best of Show
  • Featured in Graphis Advertising Annual 2014

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©2014 Peter A Mayer Advertising